THE BLOG
get the latest scoop about everything happening in the social media world.
THE DIGITAL INFLUENCE BLOG
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THE DIGITAL INFLUENCE BLOG *
Are Instagram Reels dead?
Static feed posts have made a comeback on Instagram after a very long time of Reels being the format that ruled over your social media success or failure. We‘re super happy about this and you’ll understand why in a second. Buckle up, we’ll share all the juicy details and how you can navigate this change in today’s blog.
How To Get Over Your Content Rut
If you’re dreading creating content and showing up for your online community - something’s got to change! It shouldn’t be a chore, and if it feels like one, we’ve got some life-changing tips for you to implement as soon as now.
Why We Like Outbound Engagement
Outbound engagement gets a bad rap and it’s cause some of you are bad at it. In this blog, we break down our approach and why it works!
6 WAYS To Market To Gen Z
Enough talk on gen-z marketing. In this blog, we’re giving you practical ways you can marketing towards gen z!
TikTok’s Scandal On ‘Heating’ Videos
TikTok has been exposed to be using a technique called ‘heating’, which uses human intervention to make videos go viral. So is there an algorithm? Can my video go viral? We break it all down in this blog.
TikTok Is The Future For All.
Yes, TikTok is the future, even if your brand doesn’t target Gen Z. Read more about how to leverage this platform for ANY brand in ANY industry.
The Rise of Everyday Influencers
Celebrities like the Kardashians are being slammed on a daily & everyday people, like Alix Earle, are rising to fame. Read this blog to find out more about why this shift is happening.
Why Keeping It Simple Is The Best Social Media Strategy
We’re always told to be the authority when presenting ourselves online. While this is true & helpful, there are a lot of misconceptions surrounding this piece of advice, which we’re clearing up in this blog!
What Works Versus What Doesn’t on Social Media
Far too often, we’re all sucked into those types of videos that tell us that this *ONE* hack will change the game for our social media & help us grow over 500,000 followers overnight… Time for a reality check!
2023 Social Media Trends
We’re all for planning early, and since 2023 is just around the corner, so here’s a list of social media trends you can expect in the coming year.
You Don’t Need To Niche Yourself Down To Grow
There is not just one way to grow on social media, and that includes ‘niching down’. In this blog we break down when you should niche down & when you shouldn’t (chances are, you shouldn’t).
What Does Being a Trend Setter Mean?
Read more to learn how to stand out from the crowd on social media, truly be different and give people a reason to follow you.
Our Favourite Creators & What You Can Learn From Them
These are some of our favourite top-creators on TikTok, who have all grown 2 million + followers, created an entire brand for themselves and been able to branch out in other business ventures. Let’s analyse what they do well together and infuse it in your social media strategy.
2023 Social Media Trends and Predictions
2023 is just around the corner - in this blog, we’re dishing out our social media predictions, from trends to filming style and more, all for the upcoming year.
What You Need To Know If You Are New To Social Media
It’s not too late to begin your journey with content creation, but since people have started, things have changed. What’s worked for creators in the past, won’t always work now. In this blog, we spill everything you need to know about social media if you’re a new content creator or business.
A Guide to Make Sales on Social Media During the Holidays
There’s so much going on during the holiday season. It’s the busiest time for businesses! Here’s a guide on everything you need to know, so you can create an action plan to make sales during the holidays with ease.
7 Things You Need To Stop Doing on Social Media
Should you post photos on Instagram? This blog tells you all about what Instagram is looking for in your content, and whether Instagram is still a place where you should be posting photos. Read the blog for a run down of data-driven information about what will give you the best results for your social media.
Your Content Strategy Will Not Help You Grow On Social Media
Often times, your social media content strategy is confused with your social media growth strategy. The two are not the same, and you need both. Your content strategy is there to help convert your audience, while your growth strategy is there to help you get exposure, visibility and the obvious - grow on social media.